PASS4SURE MARKETING-CLOUD-CONSULTANT DUMPS PDF | PASS-SURE SALESFORCE CERTIFIED MARKETING CLOUD CONSULTANT 100% FREE VALID EXAM FORUM

Pass4sure Marketing-Cloud-Consultant Dumps Pdf | Pass-Sure Salesforce Certified Marketing Cloud Consultant 100% Free Valid Exam Forum

Pass4sure Marketing-Cloud-Consultant Dumps Pdf | Pass-Sure Salesforce Certified Marketing Cloud Consultant 100% Free Valid Exam Forum

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Salesforce Marketing-Cloud-Consultant Certification Exam is an excellent certification for professionals who want to establish their careers in the field of marketing automation. It is a globally recognized certification that validates the skills and knowledge of an individual in using Salesforce Marketing Cloud to drive business growth and revenue. Salesforce Certified Marketing Cloud Consultant certification helps professionals gain recognition in the industry and opens up new job opportunities.

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Salesforce Certified Marketing Cloud Consultant Sample Questions (Q60-Q65):

NEW QUESTION # 60
A marketer at Northern Trail Outfitters (NTO) wants to send important updates to customers about products they have previously purchased. The marketer has little experience with coding. Also, the information is spread across multiple data extensions and is imported nightly from NTO's e-commerce platform - Contacts, Orders, Order Items, and Products.
Which design should a consultant recommend for segmentation?

  • A. Create SQL Query Activities for the marketer to modify.
  • B. Combine the data outside of Marketing Cloud and upload it into a Sendable Data Extension.
  • C. Establish data relationships and create Data Filters for the marketer to modify.
  • D. Link the data extensions in an Attribute Group.

Answer: C

Explanation:
Since the marketer has little coding experience, creating Data Relationships (via Contact Builder) and enabling segmentation using Data Filters is the best approach. Data Filters are a marketer-friendly, drag-and- drop tool that allow segmentation without the need for SQL or scripting.
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Exact Extracts from Salesforce Documentation:
Source: Salesforce Help - Data Filters
# "Data Filters allow non-technical users to segment data extensions using an intuitive interface without needing SQL or scripting knowledge." Source: Salesforce Help - Data Relationships in Contact Builder
# "Data Relationships connect Data Extensions and enable users to create filters based on joined data without writing code."
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NEW QUESTION # 61
A marketer wants to capture open-ended feedback from customers via SMS and write it to a data extension.
How could MobileConnect be used to accomplish this?

  • A. Use an outbound message template with embedded AMPscript to capture the response.
  • B. Use an info capture message template to capture the response.
  • C. Use a vote/survey message template to capture the response.
  • D. Use a text-response message template with embedded AMPscript to capture the response.

Answer: D

Explanation:
Explanation
To capture open-ended feedback from customers via SMS and write it to a data extension, Northern Trail Outfitters should use a text-response message template with embedded AMPscript to capture the response. A text-response message template is a template that allows marketers to send a text message to a mobile number and receive a reply. AMPscript is a scripting language that allows marketers to perform complex tasks within messages, such as inserting data into a data extension. References:
https://help.salesforce.com/s/articleView?id=sf.mc_moc_text_response.htm&type=5
https://help.salesforce.com/s/articleView?id=sf.mc_es_ampscript_overview.htm&type=5


NEW QUESTION # 62
Northern Trail Outfitters has started the process of integrating its Marketing Cloud account and Sales Cloud org through Marketing Cloud Connect.
Which configuration should be utilized for the API user created in Marketing Cloud?

  • A. API User checkbox is deselected, Marketing Cloud Viewer role is applied.
  • B. API User checkbox is deselected, all available roles are assigned to user.
  • C. API User checkbox is selected
    Administrator & Marketing Cloud Administrator roles are applied.
  • D. API User checkbox is selected, no roles are assigned to user.

Answer: C

Explanation:
Explanation
The API user created in Marketing Cloud for Marketing Cloud Connect should have the API User checkbox selected and the Administrator & Marketing Cloud Administrator roles applied. This ensures that the user has access to all features and functions in Marketing Cloud and can perform API calls between Marketing Cloud and Sales Cloud. References:
https://help.salesforce.com/s/articleView?id=sf.mc_co_create_a_marketing_cloud_api_user.htm&type=5


NEW QUESTION # 63
A customer is using Marketing Cloud Connect but not sending tracking back to Sales Cloud. They want to create a Task on Contact and Lead records for follow-up when someone has not opened five emails in a row.
Which activities could be used to fulfill this requirement?

  • A. Salesforce Data Entry, SQL Query Activity, Task Activity
  • B. Scheduled Automation, SQL Query Activity, Data Extension Entry, Task Activity
  • C. Scheduled Automation, Filter Activity, Data Extension Entry, Contact Activity
  • D. API Event Entry, SQL Query Activity, Task Activity

Answer: A

Explanation:
You would:
* Use Salesforce Data Entry to identify the Contacts and Leads in scope.
* Use SQL Query Activity to evaluate who has not opened five emails based on Data Views.
* Use Task Activity to create Salesforce tasks automatically.
This path matches Option A exactly.
-
Exact Extracts from Salesforce Documentation:
Source: Salesforce Help - Salesforce Activities in Journey Builder
# "Salesforce Activities, including Task creation, can be used to automate CRM record updates from Marketing Cloud." Source: Salesforce Marketing Cloud Connect Guide - SQL Query Activities
# "SQL Query Activities allow filtering and evaluation of marketing engagement data (such as opens and clicks) stored in Data Views."
-


NEW QUESTION # 64
Northern Trail Outfitters wants to capture dietary preferences for Contacts who have registered for an upcoming launch event. They have created a data extension of Contacts who have registered for the event and will send them an SMS message from MobileConnect asking them to reply with their dietary preference. When Contact reply to SMS message, the response message will be inserted into a data extension using AMPscript.
Which two MobileConnect templates should be used to send the SMS message and capture the responses?

  • A. Data Capture
  • B. Outbound
  • C. Info Capture
  • D. Text Response

Answer: C,D


NEW QUESTION # 65
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